From discovering life-changing places before the pandemic to expanding the new horizon post Covid, Lufthansa encourages U.S. passengers to feel inspired to #SayYesToTheWorld. I, as an avid aviation geek and frequent flyer, spearheaded the creative collaboration with a whole crew of producers, strategists, partners and influencers to push content live on social media and in real life.
Lufthansa X Quartz immersive event in SoHo
Lufthansa AR mural in Brooklyn
Social & Influencers